CDI Reports

The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention
sponsored by IBM
WHITE PAPER: In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.
Posted: 11 Apr 2013 | Published: 31 Dec 2012

IBM

Why the empowered consumer can hinder business success
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover how to leverage enterprise marketing management to optimize every aspect of online and cross-channel analytics and marketing.
Posted: 03 Mar 2014 | Published: 03 Mar 2014

IBM

Why Master Data Management is Critical to the Modern Customer Data Platform
sponsored by Deloitte Consulting LLP
WHITE PAPER: Master data management is playing a key role in the cloud customer data platforms that are revolutionizing customer service. Download this expert guide today to learn how Informatica and other platforms are using master-data backed CX technology to improve omnichannel experiences, personalize service, and decrease customer churn.
Posted: 21 Apr 2021 | Published: 16 Apr 2021

Deloitte Consulting LLP

Calculating Customer Lifetime Value: Analysis to Loyalty
sponsored by Looker
WEBCAST: Tune into the following webinar to learn what it takes to accurately calculate customer lifetime value and how by doing so successfully, you can drive improvements across all aspects of you company.
Posted: 20 Oct 2014 | Premiered: Oct 20, 2014

Looker

Driving Revenue Through CRM Integration
sponsored by Marketo
WHITE PAPER: In this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.
Posted: 27 Jun 2013 | Published: 27 Jun 2013

Marketo

2020 Media Consumption Series Infographic
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 06 Aug 2021 | Published: 06 Aug 2021

TechTarget ComputerWeekly.com

The Social Sales Revolution
sponsored by Salesforce.com
EBOOK: This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
Posted: 07 Feb 2012 | Published: 06 Feb 2012

Salesforce.com

Choosing the Right Master Data Management Solution for Your Organization
sponsored by Informatica
WHITE PAPER: Learn about the 10 essential MDM requirements, which will allow you to address both your current and future business needs, and quickly reap the returns from your MDM initiative.
Posted: 26 Mar 2014 | Published: 31 Dec 2013

Informatica

From Disney to dishwashers: Digital CRM to change customer experience
sponsored by TechTarget Customer Experience
EGUIDE: Access this expert e-guide to uncover how CRM has changed the entire customer experience and how this kind of technology can truly benefit your organization.
Posted: 22 Nov 2013 | Published: 22 Nov 2013

TechTarget Customer Experience

Mobile CRM: Conquering the Data Integration Challenge
sponsored by Microsoft
EGUIDE: Without an effective way to integrate data from disparate systems, your mobile CRM can't help you optimize the customer experience. This expert guide explores how companies have overcome their data integration challenges to improve their mobile CRM.
Posted: 24 Feb 2016 | Published: 16 Feb 2016

Microsoft