EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
Where once stood Big Data and Data Science, now stands AI and its younger sibling, Machine Learning. AI is red hot. And stuffed with jargon. Whether you are an IT professional looking to see how AI can benefit your organisation, or an entrepreneur looking to launch an AI-fuelled start up, this Jargon Buster will help to throw the trend into relief.
WHITE PAPER:
Predictive analytics have proven business value, especially when it comes to retail and e-commerce. Yet adoption is surprisingly low across the board; and some companies don't see the results that they need. Access this expert guide to learn why predictive analytics are a must-have for the intelligent business and how best to deploy them.
EGUIDE:
In this e-guide, Sisense co-founder Adi Azaria and Machina Research analyst Emil Berthelsen examine the current state of IoT analytics as well as where it's heading next. Learn about the impact IoT is having on everything from Hadoop big data platforms to real-time BI capabilities.
WEBCAST:
By fighting data fragmentation and information silos, healthcare organizations can focus on what truly matters - the patient. Access this in-depth webcast to discover how to reduce overhead, gain deep data insights, and get back to providing healthcare.
EGUIDE:
In this e-guide, SAP expert Luke Marson offers advice on how to plan your SuccessFactors implementation by taking a proactive view of your key pain points and integration needs for Employee Central, HRIS, ERP, and Workforce Analytics.
EBOOK:
Organizations looking to monetize data often need to upgrade their IT and analytics capabilities and commit to a long-term monetization plan. In this expert handbook, discover the guidance you need to build a clear data monetization strategy.
RESOURCE:
This resource brings research to the table, regarding self-service preparation tools. From collecting and keeping data in a searchable fashion to using the right platform to gain valuable insights, this resource is a must-read for anyone looking to get into the self-service analytics game.
RESOURCE:
This interactive resource dives into the new world of the data-driven economy, and considers the advantages you can realize with the right skills. Access now to see how your company can stay ahead of the curve, tapping information that is already at your fingertips.
EGUIDE:
In this expert e-guide, explore the ROI capabilities of analytics dashboards, and the popularity of cloud-based solutions in younger companies. Learn of the slow change when switching from traditional analytics to more modern ideas, how AWS analytics are leading the charge in the world of big data analytics, and more.